Packaging

Energems

After facing challenges with package designs for their new, energy-boosting product, Energems and their design team at Deedee Mueller approached Coloredge with a prototyping request: design and build a package that will sell in all major retailers.  Our work began with simple distortion and shrink-wrap tests to resolve design issues and led to hero prototypes used in focus groups and high-end, camera-ready comps for photography and advertisements. As a result of their heightened brand image, Energems won the Best New Product award at the National Association of Trade Drug Stores (NACDS) Total Store Expo.