Black Fridays, Small Business Saturdays, and Cyber Mondays — post-Thanksgiving weekend can get pretty overwhelming if you’re out shopping (or checking your inbox). In response to all of the heavy commercialism that has begun to define this time of the season, Giving Tuesday was created a few years ago to give the holidays a bit of a refocus, contributing money and time to organizations that give back.
“It is a privilege to offer help to those who need it the most,” says Stephen Chan, MD, PhD, Co-Founder of The Addis Clinic. We couldn’t agree more, and that’s why this Giving Tuesday, Coloredge is proud to partner with The Addis Clinic, which works with local organizations in developing countries to empower frontline health workers through telemedicine. Their network of volunteer physicians bring specialized care to health workers on the ground in Ethiopia, Kenya, Tanzania, Belize, and Haiti by communicating online, providing patient information through physician-designed templates. Cases are assigned to appropriate physicians who have direct access to the referring frontline health worker, giving them the ability to ask questions, recommend further tests, medications, or advise them to go to a local hospital if needed. The platform allows communication in remote areas to be seamless and consistent, so patients receive continuous care from expert providers while local health workers remain responsible for their patients. Michelle Turner, Executive Director of the clinic, says, “I believe the most important aspect of our work is the ripple effect it has into the future. Providing direct care for a patient may bring a life change to that person or family, but supporting and educating health workers in underserved areas brings about better care for the entire community for generations to come.”
On Giving Tuesday, Facebook will match every dollar donated through this link.
Make a difference with us this holiday season.