Hugo Boss

The Digital Art of Tailoring New York, NY

Hugo Boss approached Coloredge looking for a unique and dynamic in-store sales tool. The result was a fully interactive digital signage experience, featuring a responsive mannequin, engaging touchscreen video, and social media and email integration. Seen here at Hugo Boss’s Columbus Circle location, the display was also installed in three other US-based stores, personalizing the art of suit tailoring for each engaged customer.