Out of Home
1 New York Plaza Shops
Patterned Exchange New York, NY
For the exposition Currency, by Brooklyn based artist, Johannah Herr, cultural exchange and connection are celebrated in this exhibition of patterned vinyl that decorates the One New York Plaza Shopping center in lower Manhattan. The artist’s work was brought to Coloredge, who then color matched, printed, and installed the elaborate self adhesive vinyl throughout one of New York’s most prominent shopping concourses. The project was spurred by the artist’s notion that, “the design of currency inherently represents the goals and aspirations of a nation and the exchange of currency can be extended as a metaphor for the exchange of ideas and ideologies”, and will be on display until November of 2019.