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Pop-Ups Are Cost Efficient for Your Brand, Compared to Traditional Brick and Mortar

September 13, 2018

Yes, we’re big fans of pop-ups — for what are increasingly a million reasons — but our favorite one? It’s more cost efficient for your brand, especially compared to a traditional brick and mortar store. Whether you want to test out a new product, move some inventory, or just create general buzz, pop-ups (temporary stores… View Article

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SmartyPants Vitamins - CGI Bottles & Labels - July 2016 (2) (1)

Packaging Can Make or Break Your Success

August 15, 2018

As consumers, we tend to identify our favorite products within seconds of seeing them. This is not by accident. The packaging of healthcare and wellness products can make or break your sales and deliver the first impression to the customer. While the look of packaging has not always been a deal breaker to the consumer… View Article

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How Transitioning to a Branded Environment Can Save Your Brand

August 15, 2018

More brick and mortar stores closed in 2017 than any other year on record — over 7,000 — and the trend has only continued into 2018. In a world where 96% of Americans shop online, and 67% of millennials, 56% of Gen X, 41% of baby boomers, and 28% of seniors prefer to search and… View Article

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