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Premiumization of Packaging

March 19, 2019

As time goes on and retail trends metamorphose, brands are challenged to keep ahead of the wave. In most cases, a brand or product’s packaging can make all the difference when the consumer is at the store making a purchasing decision. In recent history, as global middle classes grow and purchasing power expands, more consumers… View Article

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Industry Events 2019 — Curated by Coloredge

February 27, 2019

With years in the industry, comes the knowledge that one cannot simply become better without occasionally taking some tips from another. Building networks, introducing your business to new people, and learning something at the same time are just a few benefits that can be found at Trade Shows and industry events. These large-scale gatherings help… View Article

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Artificial Intelligence/Virtual Reality in Retail

February 20, 2019

In today’s digital world, beyond phone screens and predictive text, exists something even more stellar. Virtual and Augmented Reality is shaking up the very industries that have stood strong for centuries. Whether it is seeing how furniture looks in your living room or using virtual fitting rooms, Augmented Reality is changing the way the retail… View Article

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