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Influencer Marketing post-COVID-19: The trend that will change everything

July 2, 2020

Lockdown is easing across America and as retailers go back to “normal” business, their digital strategies and partnerships also start to reignite. Influencers have been a regular tool used by brands and stores to boost their sales and KPI’s for a few years now, but we can’t help but wonder: is the influencer market operating… View Article

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My Business is Reopening in Phases: What Can I Do to Prepare?

June 25, 2020

Every state is allowing businesses to slowly reopen its doors and adjust their services according to current safety precautions. We have curated three essential phases for your brand to keep in mind as you prepare to re-open.  Phase 1:  The Importance of Physical barriers and Visual Marketing  There are many aspects to consider when your… View Article

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I Think My Brand Needs a Rebranding: What Should I Do?

June 17, 2020

The logo, tagline, color palette, copywriting, and strategy of a brand are all part of a larger mission: the brand voice. While it has been customary for brands who need to ‘refresh’ their look to just tweak their logo or expand their color palette, now it goes much deeper. Nextstepcomms notes that rebranding “can be… View Article

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